By Connie M. White
ISBN-10: 1439853495
ISBN-13: 9781439853498
Although fresh international failures have sincerely validated the ability of social media to speak serious info in real-time, its real power has but to be unleashed. Social Media, obstacle communique, and Emergency administration: Leveraging net 2.0 applied sciences teaches emergency administration execs find out how to use social media to enhance emergency making plans, preparedness, and reaction functions. It offers a suite of guidance and safety for utilizing social media successfully throughout a number of emergency administration applications.
Explaining how emergency administration enterprises can reap the benefits of the prolonged succeed in those applied sciences provide, the ebook offers state of the art equipment for leveraging those applied sciences to regulate details extra successfully, decrease details overload, tell the general public, and eventually shop lives. full of real-world examples and case reports, it really is a great self-study source. Its easy-to-navigate constitution and diverse workouts additionally make it compatible for classes at either the undergraduate and graduate levels.
From crowdsourcing and electronic volunteers to mapping and collective intelligence, Social Media, situation conversation, and Emergency administration: Leveraging internet 2.0 applied sciences enables a transparent figuring out of the basic rules of social media. each one bankruptcy contains an instance of a local-level practitioner, association, or organisation utilizing social media that demonstrates the transformative strength of social media within the actual international. The publication additionally contains quite a few routines that provide readers with versions for development their very own social media websites and groups―making it a must-read for a person who desires to research extra concerning the communique and knowledge buildings supported by means of social media.
stopover at the author’s homepage: http://sites.google.com/site/conniemwhite/Home
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Additional info for Social Media, Crisis Communication and Emergency Management: Leveraging Web 2.0 Technologies
Example text
The question was asked: What benefits do you see from using social media? It was amazing the number of advantages that were foreseen utilizing such technology. The responses are provided below where they are loosely categorized into common ideas and suggestions. One of the first comments provided a logical observation: If it works for people outside of the emergency management domain, why wouldn’t it work inside? 12 Why Social Media? A popular area listed concerned crisis communications. This is one of the larger lists indicating that this may be perceived as one of the most beneficial areas to implement social media.
Early mistakes from poor or no design at all can cause a host of problems that can threaten successful implementation. 0 technologies can help get the right information to the right people at the right time. One must first identify who the decision maker is, what the problem will be, and then identify the set of tools available that can be put together such that they can create an optimum solution. The purpose of this chapter is to cover foundational materials that should be considered when creating social media sites for emergency management and crisis communications.
NGOs realized early how to leverage and partner themselves in creative ways. For example, collecting donations directly and immediately can support greater fundraising for postdisaster recovery efforts. Texting a numeric code was one way the Red Cross raised money after the terrorist attacks of September 11, 2001, and more recently, 90999 was the charity code to text to donate funds toward the Haiti earthquake effort. Facebook recently supported CNN’s Hero’s Fundraising event by offering multiple ways to donate by providing a ”donate” application that was integrated into the network’s page and the Hero’s pages.